Page 57 - ELITE PLUS MAGAZINE VOL10

I’m trying“opened in her home country. With her chic look and colourful, snazzy hijabs, Ms Dian has become an influential figure in Islamic fashion. News of the brand’s upcoming collections appears through social media sites such as Facebook, Instagram and Twitter. She has also turned into the main model for her own brand, since it was easier and quicker to upload her own photos on these channels; so unintentionally she became the ambassador of Dian Pelangi and a public icon. This year the UK’s leading fashion website The Business of Fashion (BOF) announced this Indonesian designer as one the top 500 people deemed to be the most influential in shaping the global fashion industry.Her fashion has been designed to be universal. Muslim countries dress in various ways, encouraging her to adjust the designs for specific traditions. Abayas, mainly in darkcolours with fewer details, are meant for fashion shows in the Middle East, while thicker fabrics that help insulate against colder weather are aimed at European and US markets. An online tutorial for various styles of hijab was set up to allow Muslim women to easily follow up-to-date trends on their mobile phones.“I’m trying to stop the stereotype of the Muslima, [with its] conservative images of women who always wear traditional hijab. I’ve created playful Muslim fashion with a twist of Indonesian fabrics and motifs so I can present various facets of Indonesian culture through my fashion brand. For me, fashion is a form of beauty. It’s about how we mix and match colours and materials. Islamic teaching states that God is beautiful and loves beauty. That’s how I mix faith with fashion, and I want Muslim women to be able to cover certain parts of their body butto stop the stereotype of the Muslima,[with its] conservative images of women who always wear traditional hijab. I’ve createdplayful Muslim fashion with a twist of Indonesianfabrics an”d motifsElite+ 55